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In 2016, Instagram launched a new option - converting your instagram into a business account. Fast forward just over a year and a half, and Instagram have 25 million business accounts. Why have so...Read more
The law on data protection is changing. Make sure you’re up to date with our guide to the essential facts You might not be aware of it, but the law on data protection for all EU...Read more
Targeting is where every paid media campaign should begin, it’s a success factor and an indicator that as a Marketer you have done your homework. On a previous article we referred to poor Paid Media...Read more
Join me on 22 March. Are you interested in finding out more about how inbound marketing can help you get more business online and convert leads into sales? If that sounds like you, and you’re based...Read more
Watching the number of website clicks on your Google Analytics increasing is definitely a great feeling! However, if the only thing that is increasing is your website clicks and not your...Read more
When Twitter burst on to the scene in 2006 it brought a whole new way of communicating and receiving information, the ‘catch’ was, everything you said, or read, had to be no more than 140 characters...Read more
Facebook campaign objective is nothing more than what you are willing to achieve when you advertise on Facebook. It could be, for example, to generate more leads or drive traffic to your...Read more
The previous time we talked about 3 Facebook Metrics that can help you easily define whether it's worth keeping a Facebook Website Clicks campaign running or not. Today we are going to...Read more
Millions of people use the internet on a daily basis, so how can we make sure that those who visit our content are the right ones? I am sure we don’t want just any web traffic to our site, we...Read more
All you have to do is open a dental practice and patients will come to you, right? It would be great if your practice or your website really worked that way. Unfortunately, they don't, but there is a...Read more
The success image is an integral part of a campaign. Its strength lies in the pop psychology that a recipient viewing the image is reassured and a sense of trust is instilled about the end...Read more
Defining if it’s worth keeping a Facebook Website Clicks campaign running or not is always a time consuming process. In today’s Friday tips we are going to talk about 3 metrics that will help...Read more
The dental industry has always been competitive, especially in areas with lots of residential growth. Targeting prospective patients early and consistently is key to acquiring new...Read more
Your dental practice might not see as many new patients as you like and your profits aren't increasing. While you might be tempted to point the finger at everything from the economy to...Read more
Following the recent launch of Content Turkey, we've created a two-part infographic to showcase its true value once it has been sliced up! Brendon Macdonald Brendon...Read more
“Engaging in the conversation is the single most important function of social media marketing” ~Dan Zarella We have all heard this statement and it's hard to disagree! We believe this is true for...Read more
All dental practices will have asked themselves at one point or another whether social media is worthwhile. AND, even if social media is worthwhile, how do you manage it? How much time do you assign...Read more
